The younger generation, particularly Generation Z
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Tamal Boutique |
The younger generation, particularly Generation Z, is reinterpreting and energising the century-old saree. Designers of sarees and fashion stylists are defying preconceptions, resulting in a combination of traditional and modern components. Women all across the world are shopping online for sarees, appreciating its feminine beauty and cultural importance. Whether it's a need or a fashion statement, Indian women are increasingly purchasing sarees online, especially for weddings and festivals.